KO
9/9 ScoreThe Coca-Cola Company
Analysis Date: February 21, 2026
The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks, sparkling flavors; water, sports, coffee, and tea; juice, value-added dairy, and plant-based beverages; and other beverages. It also offers beverage concentrates and syrups, as well as fountain syrups to fountain retailers, such as restaurants and convenience stores. The company sells its products under the Coca-Cola, Diet Coke/Coca-Cola Light, Coca-Cola Zero Sugar, caffeine free Diet Coke, Cherry Coke, Fanta Orange, Fanta Zero Orange, Fanta Zero Sugar, Fanta Apple, Sprite, Sprite Zero Sugar, Simply Orange, Simply Apple, Simply Grapefruit, Fresca, Schweppes, Thums Up, Aquarius, Ayataka, BODYARMOR, Ciel, Costa, Dasani, dogadan, FUZE TEA, Georgia, glacéau smartwater, glacéau vitaminwater, Gold Peak, Ice Dew, I LOHAS, Powerade, Topo Chico, AdeS, Del Valle, fairlife, innocent, Minute Maid, and Minute Maid Pulpy brands. It operates through a network of independent bottling partners, distributors, wholesalers, and retailers, as well as through bottling and distribution operators. The company was founded in 1886 and is headquartered in Atlanta, Georgia.
Buffettology Criteria
All 9 of 9 criteria passed
High ROE
Return on Equity > 12%
Value: 44.4%
High ROIC
Return on Invested Capital > 9%
Value: 13.0%
Cash Machine
FCF / Assets > 5%
Value: 5.1%
Fair Valuation
Earnings Yield > 3.5%
Value: 3.8%
Share Buybacks
Share Count is Dropping
Value: -0.1%
Defensible Moat
Gross Profit Margin > 40%
Value: 61.6%
Simple Business
Not in a speculative sector (e.g., Biotech)
Value: Consumer Defensive
Conservative Debt
Debt to Equity < 1.5
Value: 1.41x
Consistent Growth
5-Year Growth is Positive
Value: 68.9%
Analysis Summary
Coca-Cola displays a robust moat and a business that consistently returns capital to shareholders, evident in its impressive ROE and ROIC. While the valuation isn't screaming bargain, it offers a fair price for a predictable earnings stream. This company runs like a finely tuned machine, a quality I appreciate in my long-term holdings.
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