MORN
9/9 ScoreMorningstar, Inc.
Analysis Date: February 1, 2026
Buffettology Criteria
All 9 of 9 criteria passed
High ROE
Return on Equity > 12%
Value: 23.7%
High ROIC
Return on Invested Capital > 9%
Value: 15.3%
Cash Machine
FCF / Assets > 5%
Fair Valuation
Earnings Yield > 3.5%
Value: 4.4%
Share Buybacks
Share Count is Dropping
Value: 0.5%
Defensible Moat
Gross Profit Margin > 40%
Value: 60.9%
Simple Business
Not in a speculative sector (e.g., Biotech)
Value: Financial Services
Conservative Debt
Debt to Equity < 1.5
Value: 0.69x
Consistent Growth
5-Year Growth is Positive
Value: 142.8%
Analysis Summary
Well, this looks like a pretty fine kettle of fish. MORN checks all the boxes: a fine ROE and ROIC, generating cash, and not saddled with debt. Crucially, it sports a very healthy moat, which is the bedrock of any enduring business. This one warrants a closer look for the long haul.
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